Account Manager / Brand Strategist
Job Description:
The Role:
The Account Manager / Brand Strategist is the most senior creative and communication hire in this team. You will own the brand strategy for both The Quarry and Design First — managing two distinct brand voices, two editorial registers and two sets of communication standards without compromising either.
You will lead the in-house team, manage external creative partners across both brands and serve as the primary strategic partner to the Marketing Manager and Founder on all brand communication decisions for both organizations.
What would you be required to do?
Brand Strategy & Architecture
• Own and evolve the brand positioning and communication architecture for both — maintaining the strategic distinction between them at every touchpoint
• Build and maintain a Brand Voice Document for each brand — The Quarry's restrained, material- authority register and Design First's warm, design-led narrative are different disciplines and must be held separately
• Define quarterly content pillars, editorial direction and platform strategy for both brands — each calibrated to its specific audience
• Translate The Quarry's curatorial philosophy — the quarry journeys, the 20 mm standard, the gallery distinction — into brand language the team can execute
• Translate Design First's design philosophy — the project journeys, the Carlo Scarpa inspiration, the end-to-end design ownership — into brand language the team can execute
• Identify where communication on either brand is inconsistent and present clear, evidence-backed recommendations for improvement
Creative Partner Management
• Manage all external creative and production partners for both brands — briefing, reviewing output, holding to deadlines and brand standards
• Own the creative brief process for all campaign work across both brands — ensuring partners receive clear, precise direction and return work that meets each brand's standard
• Review and approve all third-party creative output before it is published or distributed under either brand name
Team Leadership & Output Quality
• Brief, direct and quality-review all output from the Content Writer, Graphic Designer and Performance Marketer & Digital Marketing Team — across both brands
• Run structured weekly reviews of all content going out under both brand names — assessing quality, brand alignment and platform fit
• Set and enforce quality benchmarks for both brands. What is right for The Quarry and what is right for Design First are different things — and both must be right.
• Co-interview and provide input on all new creative and content hires as the team expands
Communication Systems & Workflow
• Build and manage the internal approval workflow for both brands — every piece of content passes through a defined review and sign-off process before publication
• Own the campaign timelines for both brands: from brief initiation through asset delivery, documented and tracked without requiring Founder follow-up
• Build and present monthly Founder review decks covering both brands — an honest account of what is working, what is not and what the next priority is for each
• Coordinate the Content Writer, Graphic Designer and Performance Marketer & Digital Marketing team across overlapping campaign timelines for both brands without output bottlenecks
Founder & Marketing Manager Interface
• Serve as the primary strategic and creative partner to the Marketing Manager and Founder on all brand communication decisions for both organizations.
• Prepare monthly brand reviews — honest assessments of output quality, campaign performance and strategic direction for both brands
• Manage the creative feedback loop: receive direction, brief the team, present back with reasoning
What skills we are looking for?
• Qualifications:
o MBA or postgraduate qualification in Marketing, Brand Management, Communications, or equivalent
o Formal qualification in a design, editorial, or creative discipline is an additional advantage
• Experience:
o 14–16 years in brand management, brand strategy, or senior account leadership — with a career demonstrating deepening strategic responsibility
o Has managed multiple brands or brand lines simultaneously — the ability to hold distinct voices without cross-contamination is a specific and testable skill
o Has built or significantly shaped a brand communication system — not managed campaigns within one
o Documented experience leading creative teams and managing external partners simultaneously
o Has worked through a brand maturity moment — where the standard of communication needed to be raised and they led that change
o Strong familiarity with luxury goods, luxury interiors, architecture, or luxury lifestyle categories
• Tools & Platforms:
o Presentation software: Microsoft PowerPoint and Google Slides — mandatory for Founder review decks and client-facing materials
o Project management: Notion, Asana, or equivalent — for managing briefs, timelines and content calendars across two brands
o Content scheduling: Meta Business Suite, Later, or equivalent — for overseeing social output and campaign timing
o Analytics: GA4, Meta Business Suite reporting, Google Ads — sufficient fluency to review, challenge and contextualize performance data
o Collaborative tools: Google Workspace — for briefs, brand voice documentation and team coordination.
• Skills & Qualities:
o Exceptional written communication — writes and speaks with the precision and restraint both brands require
o Aesthetic intelligence across two distinct registers — understands the difference between The Quarry's restrained material authority and Design First's warm design narrative and can brief and review both without conflating them
o Strategic range — holds the long-term brand view for two organizations and the weekly content calendar simultaneously
o The authority to say no — to a brief that is wrong, to creative that falls short, to a direction that compromises either brand
o Composed under pressure — this role carries final accountability for the quality of everything both brands publish
o Emotional maturity, ownership and discretion — the non-negotiable operating standard for anyone working in a founder-led dual-brand luxury environment
• Personality – What this Role requires:
o Calm and polished under pressure — interfaces directly with the Founder and with UHNI clients; composure is non-negotiable
o Emotionally intelligent — reads rooms, handles feedback with maturity, manages the creative team without ego
o Discreet — works with confidential client projects, sensitive business information and Founder-level communication across two organizations
o Aesthetically aware — has a genuine and informed point of view on what looks and sounds like quality
o Highly accountable — takes ownership from brief to output without requiring follow-up
What we offer
• Creative leadership of two distinctive luxury brands — simultaneously, with the authority and accountability that comes with it
• Daily access to the Founder and to two extraordinary brand worlds: geological rarity and material curation at The Quarry and bespoke luxury interior design at Design First
• A lean, high-performing team where ownership is total and impact is visible across two organisations
• The professional satisfaction of building brand communication systems that will define how two luxury businesses are perceived for the next decade
Work Timings:
• Monday to Friday: 9:00 AM – 6:00 PM
• Saturday: 10:00 AM – 4:00 PM
Key Skills :
Company Profile
--- --- is a personalised luxury interior --- and furniture company. With Head Quarters and Experiential --- Centre situated at Marine Drive, an iconic location in South Mumbai, --- --- is committed to creating unique and personalized spaces for our clients. We take pride in delivering customized luxury home décor solutions to our clients who value quality and craftsmanship.
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- Interested candidates are requested to apply for this job.
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